Cookie policy

Cookie Policy of The Belgian Chocolate Group (BCG)

At The Belgian, a brand of The Belgian Chocolate Group (BCG), we respect your privacy and are committed to ensuring that your experience on our website is as pleasant as possible. This Cookie Policy explains how we use cookies and what types of cookies we place when you visit our website.

1. What are cookies?

Cookies are small text files that are stored on your device when you visit our website. These cookies contain information that is used to enhance your user experience, such as remembering your preferences, gathering analytical data, or displaying targeted advertisements.

2. Types of cookies we use

We use the following types of cookies:

  • Essential cookies: These cookies are necessary for the operation of our website. They allow us to provide basic functionalities, such as logging in and shopping carts. Without these cookies, the website may not function properly.
  • Analytical cookies: These cookies collect information about how you use our website, such as which pages you have visited and whether you have encountered error messages. We use this data to improve the performance of our website and optimize the user-friendly design.
  • Functional cookies: These cookies allow the website to remember your preferences, such as language settings or display options. They help us make your experience more personalized and easier.
  • Marketing cookies: These cookies are used to show you targeted advertisements and to track your browsing behavior across different websites. This allows us to show you relevant ads based on your interests.

3. Consent for cookies

Upon your first visit to our website, we will ask for your consent to use non-essential cookies (such as analytical and marketing cookies). You have the option to adjust your preferences and enable or disable cookies via our cookie settings.

If you do not wish to consent to the use of non-essential cookies, you can restrict their use through your browser settings or by adjusting the cookie settings. Please note that disabling certain cookies may affect your experience on our website.

4. Managing and deleting cookies

You can manage your cookie settings at any time or delete cookies by adjusting the settings of your web browser. Most browsers give you the option to block cookies or delete those already stored on your device. Please refer to the help section of your browser for detailed instructions.

Here are the links to the cookie settings for the most popular browsers:

5. Why we use cookies

We use cookies to:

  • Enhance your user experience
  • Analyze and improve our website
  • Offer targeted advertisements that are relevant to you
  • Remember your preferences and settings

6. Changes to our Cookie Policy

We reserve the right to update this Cookie Policy at any time. Any changes will be posted on this page with the date of the latest update.